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xen.com.au

Email Marketing | Marketing Automation

http://xen.com.au/services/email-marketing

Call Us: 02 8006 4428. Email marketing is the process of emailing a group of people (usually prospects and customers), with the purpose cultivating a relationship, building trust, and requesting an action such as new business or sales. Email Newsletter Campaigns and Autoreponders. Email marketing is usually managed via a dedicated email platform, or marketing automation system. Emails are sent to the group either as campaigns, or as a series of automated emails (referred to as autoresponders). A new piec...

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Digital Strategy & Implementation

http://xen.com.au/services/strategy

Call Us: 02 8006 4428. The success of an online strategy relies on the right mix of channels, whether it be organic rankings in Google, an advertising campaign or social networking presence. To build the right combination requires an understanding of your goals, target audience and the competitiveness of the industry you are in. Step 1: Understand your goals. The first step is to discuss your goals. We meet and work through what outcomes you are after. Here’s a sampling of common goals:. Once you know yo...

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Customers | XEN Systems

http://xen.com.au/xen.wpengine.com/clients

Call Us: 02 8006 4428. We help marketing managers and digital teams in medium to large companies create, plan and implement their web strategy – including web development, search engine optimisation, online marketing and social media campaign management. We’ve been fortunate to work with a variety of companies and brands, across a number of industries, helping improve their digital strategy results. Here’s a selection of recent clients:. Audit Office of NSW. Product Director, Elcom. How We Work With You.

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elcomCMS SEO and Online Marketing Consulting

http://xen.com.au/elcom

Call Us: 02 8006 4428. Are you using elcomCMS. As your web site content management system? If so we can help you with your search engine optimisation and online search engine marketing. We work closely with Elcom, and Elcom customers, to help them with their digital marketing strategies and implementation. XEN is an Elcom Partner. The following services are specifically tailored for elcomCMS customers:. Learn more about the XEN integrated strategy. ElcomCMS Google Analytics setup. Google Analytics report...

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Resources | XEN Systems

http://xen.com.au/resources

Call Us: 02 8006 4428. We recommend starting with this guide to free up some time-sapping activities that provide zero value:. 10 Useless Things to Cut From Your Marketing. Next, understand some key marketing benchmarks from around the globe, so you can get a handle on how your company compares:. Do you understand how inbound marketing can help improve your marketing results? The following charts will help:. 10 Powerful Inbound Marketing Charts. 30 Greatest Lead Generation Tips. 25 Website Must Haves.

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Get the XEN blog posts by email | XEN Systems

http://xen.com.au/blog/email

Call Us: 02 8006 4428. Get the XEN blog posts by email. If you’d like to receive our blog posts straight to your inbox, please fill in the form below, and choose the frequency you’d like. Note: you can come back and change the frequency anytime from this page). Our new weekly podcast. Covering inbound marketing, content marketing and HubSpot tips. Episode 49: HubSpot Smart Stuff – Smart Lists, Smart CTAs. Level 20, Tower A, The Zenith. Phone: 02 8006 4428. Email: results@xen.com.au.

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Google+ Photos Shut Down on August 1st | XEN Systems

http://xen.com.au/google-photos-shut-down-on-august-1st

Call Us: 02 8006 4428. Google Photos Shut Down on August 1st. August 7, 2015. August 7, 2015. Google announced that it closed down Google Photos. And will instead make improvements to its new Google Photos service. Shared content on the search giant’s social network will remain unaffected, but the creation, editing and backup functions will be transferred over to the new service. Share to other apps. Anil Sabharwal said of the move. A study carried out by Eric Enge. Looked at users in more detail. On...

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Customers | XEN Systems

http://xen.com.au/clients

Call Us: 02 8006 4428. We help marketing managers and digital teams in medium to large companies create, plan and implement their web strategy – including web development, search engine optimisation, online marketing and social media campaign management. We’ve been fortunate to work with a variety of companies and brands, across a number of industries, helping improve their digital strategy results. Here’s a selection of recent clients:. Audit Office of NSW. Product Director, Elcom. How We Work With You.

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5 Social Media KPIs to Measure for Effective Strategy | XEN Systems

http://xen.com.au/5-social-media-kpis-to-measure-for-effective-strategy

Call Us: 02 8006 4428. 5 Social Media KPIs to Measure for Effective Strategy. July 23, 2015. July 22, 2015. Social media has become the go-to marketing solution for many brands and it’s thought that it now accounts for 11% of all digital marketing outlay. This equates to around $10bn a year being spent on social media marketing this year and yet many marketing professionals still struggle to prove ROI. 1: Fans and Followers. In order to know who your audience are, you should keep track of who is engaging...

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Reporting | XEN Systems

http://xen.com.au/services/reporting

Call Us: 02 8006 4428. Reporting needs vary per client, and it’s important that reports match requirements – there’s nothing worse that getting bombarded with a range of non-actionable reports. A key part of every project is taking the time upfront to assess and agree on what results, KPIs and action items need to be highlighted, and how often. Usually monthly overview reports are appropriate, with the option of weekly or even daily updates on specific items. Site engagement and sales pipeline progress.