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Social Media Marketing | Blog for Marketing 474

Blog for Marketing 474 (by Zhou)

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Social Media Marketing | Blog for Marketing 474 | zhougeelone.wordpress.com Reviews

https://zhougeelone.wordpress.com

Blog for Marketing 474 (by Zhou)

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1

Social Media Marketing – Return on Investment | Social Media Marketing

https://zhougeelone.wordpress.com/2013/04/23/social-media-marketing-return-on-investment

Blog for Marketing 474. April 23, 2013. Comments No Comments on Social Media Marketing – Return on Investment. Social Media Marketing – Return on Investment. Social media being used internally will also be looked at. The easiest tool to access would be Google’s Analytics. They offer social reports. Which help “measure the impact social media has on your business goals and conversions”. This is broken down into 3 subsections: sources. Http:/ www.google.ca/analytics/features/social.html. Google also offers...

2

Approaching Social Media Marketing | Social Media Marketing

https://zhougeelone.wordpress.com/2013/02/16/approaching-social-media-marketing

Blog for Marketing 474. February 16, 2013. Tagged Approaching Social Media Marketing. Comments 3 Comments on Approaching Social Media Marketing. Approaching Social Media Marketing. With social media marketing there’s 5 board umbrella objectives which cover what you can do: listening, talking, energizing, supporting or embracing. Each of these umbrellas will be covered in detail in another post however I’ll give you a quick rundown for the time being. Embrace: is the act of integrating customers into the ...

3

Zhou | Social Media Marketing

https://zhougeelone.wordpress.com/author/zhougeelone

Blog for Marketing 474. April 23, 2013. Comments No Comments on Social Media Marketing – Return on Investment. Social Media Marketing – Return on Investment. Social media being used internally will also be looked at. Continue reading →. April 12, 2013. Tagged Approaching Social Media Marketing. Comments No Comments on Approaching Social Media Marketing Energizing. Approaching Social Media Marketing Energizing. Benefits of energizing the groundswell. Continue reading →. March 31, 2013. We’ll be skip...

4

Approaching Social Media Marketing – Support | Social Media Marketing

https://zhougeelone.wordpress.com/2013/03/31/approaching-social-media-marketing-support

Blog for Marketing 474. March 31, 2013. Tagged Approaching Social Media Marketing. Comments 1 Comment on Approaching Social Media Marketing Support. Approaching Social Media Marketing Support. Next up in Approaching Social Media Marketing is supporting the groundswell. We’ll be skipping over Energizing for the time being). Supporting the groundswell is essentially more or less a combination of 2 or more of the umbrella goals: Listening. Energizing and/or Embracing (you can read more on each here. Given t...

5

Resources and Tools | Social Media Marketing

https://zhougeelone.wordpress.com/tools

Blog for Marketing 474. Page is currently under construction. 8211; Ignoring the personal uses of Facebook. One can create a group/page which can be made accessible either publicly or by invitation only. From there a variety of activities can take place; an example is Oreo. Which has promos, videos, events, photos, and the like posted on their page. ASMB – 5. 8211; This tool can help you keep in touch and update followers. An example of such is Hideo Kojima. 8211; An online photo management and sharing s...

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