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Sticky | Garside Group
http://www.garsidegroup.com/category/sticky
News & Ideas. Clients & Work. Strategic marketing for good causes and great food. August 2, 2013. You need smart strategies to grow your organization or business: Every single dollar you invest in marketing and management has to count. That’s where we come in. Garside Group works with good causes and smart businesses to develop strong brands, marketing communications and campaign strategies. We listen to where you want to go and to […]. 8220;Own Your Brand” — best pitch of 2015. Baking Family dessert blog.
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screamails | Garside Group
http://www.garsidegroup.com/tag/screamails
News & Ideas. Clients & Work. Good management target: Screamails. September 14, 2014. We’ve all gotten them: Emails that are terse, all-capped, copying everyone in the world and sent with HIGHEST PRIORITY. They usually arrive late on a Friday, or even in the middle of the night. These are the emails that make good managers cringe, emails that are destructive of teams, of morale, of productivity. Scream-mails. So […]. Filed Under: News and Ideas. 8220;Own Your Brand” — best pitch of 2015.
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Good management target: Screamails | Garside Group
http://www.garsidegroup.com/news-and-ideas/good-management-target-screamails
News & Ideas. Clients & Work. Good management target: Screamails. September 14, 2014. We’ve all gotten them: Emails that are terse, all-capped, copying everyone in the world and sent with HIGHEST PRIORITY. They usually arrive late on a Friday, or even in the middle of the night. These are the emails that make good managers cringe, emails that are destructive of teams, of morale, of productivity. Scream-mails. So how about a “no screamail” policy? What would that look like? Filed Under: News and Ideas.
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positioning | Garside Group
http://www.garsidegroup.com/tag/positioning
News & Ideas. Clients & Work. First sentence: Best of 2014. February 12, 2015. I’m a word person, but even I stand daunted by the floods and floods of text surround the asking for contributions. The emails and letters never…stop…coming. In many of the asks, the development department kicks off their letter by carefully re-stating the obvious of who you’re supporting — “Thank you for your past support of Punktinet School,” or […]. Filed Under: News and Ideas. Teamwork being all the same.
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fundraising | Garside Group
http://www.garsidegroup.com/tag/fundraising
News & Ideas. Clients & Work. 8220;Own Your Brand” — best pitch of 2015. December 25, 2015. I actually enjoy reading the solicitation letters that flood in from nonprofits in December. The reads are often good, sometimes dreadful. Very occasionally, they are just plain awesome. One solicitation really stood out in 2015. The mailing came from City Blossoms, a small nonprofit in DC that focuses on growing community gardens to build strong neighborhoods. […]. Filed Under: News and Ideas. February 12, 2015.
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productivity | Garside Group
http://www.garsidegroup.com/tag/productivity
News & Ideas. Clients & Work. Good management target: Screamails. September 14, 2014. We’ve all gotten them: Emails that are terse, all-capped, copying everyone in the world and sent with HIGHEST PRIORITY. They usually arrive late on a Friday, or even in the middle of the night. These are the emails that make good managers cringe, emails that are destructive of teams, of morale, of productivity. Scream-mails. So […]. Filed Under: News and Ideas. 8220;Own Your Brand” — best pitch of 2015.
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First sentence: Best of 2014 | Garside Group
http://www.garsidegroup.com/news-and-ideas/first-sentence-best-of-2014
News & Ideas. Clients & Work. First sentence: Best of 2014. February 12, 2015. I know to whom I have given, even to whom I might give (if I’m already on their list). I gave them my credit card, or wrote them a check last year. So did every other donor. And there’s the logo right at the top of the email or letter. So why are organizations missing the ask as a chance to deepen their relationship, or spark new thinking in their donors? How about telling me WHAT I will be supporting? Return to top of page.
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News & Ideas | Garside Group
http://www.garsidegroup.com/category/news-and-ideas
News & Ideas. Clients & Work. How are you managing your brand for growth? Ideas abound about how to grow and improve your enterprise, idea or nonprofit. Here's where we comment on a few - follow along and let us know what you think. 8220;Own Your Brand” — best pitch of 2015. December 25, 2015. Filed Under: News and Ideas. Teamwork being all the same. November 11, 2015. You know those motivational posters? Filed Under: News and Ideas. Working as a team. October 25, 2015. Filed Under: News and Ideas. Busin...
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efficient | Garside Group
http://www.garsidegroup.com/tag/efficient
News & Ideas. Clients & Work. Make meetings count #2. May 7, 2014. Meetings. We spend hours in them. We invite too many people. We don’t invite the right people. We fail to question whether a standing meeting has outlived its function, or whether a new standing meeting really needs to be born. We confuse throwing people in a room with running a productive meeting. A few years ago, […]. Filed Under: News and Ideas. 8220;Own Your Brand” — best pitch of 2015. Teamwork being all the same.
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