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Crisp Ideas – Making Ideas Work

Ideas are exciting. Great ideas - well communicated and acted upon - can affect people, solve the toughest problems, and create real business value. Are a human-to-human marketing and communications consultancy. We help businesses combine strong thinking with production and technical expertise to uncover and deliver ideas that create value. We do this by focusing on:. Discovery, strategy, research, relationships, evaluation. Development, production, design, delivery, measurement, ROI.

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Crisp Ideas – Making Ideas Work | crispideas.com.au Reviews
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Ideas are exciting. Great ideas - well communicated and acted upon - can affect people, solve the toughest problems, and create real business value. Are a human-to-human marketing and communications consultancy. We help businesses combine strong thinking with production and technical expertise to uncover and deliver ideas that create value. We do this by focusing on:. Discovery, strategy, research, relationships, evaluation. Development, production, design, delivery, measurement, ROI.
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Crisp Ideas – Making Ideas Work | crispideas.com.au Reviews

https://crispideas.com.au

Ideas are exciting. Great ideas - well communicated and acted upon - can affect people, solve the toughest problems, and create real business value. Are a human-to-human marketing and communications consultancy. We help businesses combine strong thinking with production and technical expertise to uncover and deliver ideas that create value. We do this by focusing on:. Discovery, strategy, research, relationships, evaluation. Development, production, design, delivery, measurement, ROI.

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1

Strategic Approach – Crisp Ideas

http://crispideas.com.au/strategic

Strategic insights are the starting point in finding the right ideas - they provide the context - the 'why'. Compelling insights can be elusive - sometimes you simply cannot get the answer by directly asking the question, so we employ formal research methods - as well as some more subtle means - to discover the reasons why people will believe and act. Upon the story you are telling. We're passionate about how people and businesses communicate. We believe that 'content is king' and 'medium is the message'...

2

How We Think – Crisp Ideas

http://crispideas.com.au/thinking

Ideas are everywhere, easy to create, and fun to play with. So at Crisp Ideas, we think the really interesting part is finding the best ones for your business, by understanding all the motivating (and de-motivating) factors that make you - and your audience - unique. We do a lot of work before we get to work. We get to know our clients as people. We learn about what they do, why they do it and what they hold dear. We like to hear their stories and understand what it’s like behind the scenes. Once an idea...

3

Production Services – Crisp Ideas

http://crispideas.com.au/production

Production is how we turn ideas into action. Without action, there are no results, and results are how ideas create value. Crisp Ideas' aim is to deliver ideas that grow and mature beyond what we might have hoped, so they need the best possible start in the world. The kinds of things we make:. Web, apps, games, multi-screen, social, email. Video, TVC, print, blogs, presentations, proposals, storytelling. Experiential, live events, exhibitions, in-store, presentations, workshops. What we make them for:.

4

Articles – Crisp Ideas

http://crispideas.com.au/blog

Crossing thresholds in the customer journey. We thought we’d share a fun example of learning big lessons from tiny details – and of real life yielding some neat metaphors to keep in mind when creating a customer journey. Last week, we had an exciting meeting with a new client. It was a wide-ranging conversation, and one part really rang true for them. The conversation had turned … Read more. Crossing thresholds in the customer journey.

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Digital Policy Group

http://www.aimia.com.au/community/digital-policy-group

About the AMY Awards. The policy voice of the digital industry in Australia. The Digital Policy Group is a special interest group of AIMIA that represents 460 digital players in the Australian digital industry. We represent large and small, local and global players that provide digital content services, applications and platforms. Our areas of interest span policy areas that are relevant to the digital industry including cyber-safety, security, content standards, e-commerce, privacy and governance. If yo...

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Advising technology industry on strategic issues. Perspectives on sales and strategy. You are founder, general manager or vice president in technology industry. You have a longer-term ambition of scaling your business to a #1-3, globally, in your niche. You know that to get there, you need to establish reference customers, increase sales and attract funding. 160; Learn more about our offerings. May 21: Crisp Ideas to build up quant practice with focus on big bet industrial decision making. Beklager, hjel...

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Crisp Ideas – Making Ideas Work

Ideas are exciting. Great ideas - well communicated and acted upon - can affect people, solve the toughest problems, and create real business value. Are a human-to-human marketing and communications consultancy. We help businesses combine strong thinking with production and technical expertise to uncover and deliver ideas that create value. We do this by focusing on:. Discovery, strategy, research, relationships, evaluation. Development, production, design, delivery, measurement, ROI.

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A High-Impact Strategy Advisory Firm for Technology SMEs. The case for quantitative methods in big bet industrial decision making and policy formation, and why quantitative methods Excel. Grim Gjønnes, General Manager Crisp Ideas. I will in the following argue that they are not used due to five myths about quantitative methods in big bet industrial decision making:. Myth 1: Quantitative methods do not creative value beyond DCF-based decision making. Myth 2: One cannot quantify the unquantifiable. Use qua...

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