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e3contentstrategy.blogspot.com

E3 Content Strategy

E3 Content Strategy writes about content strategy, web writing, customer experience, user-centred design, content processes, and pretty much anything else that will help businesses to communicate more effectively with their customers.

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E3 Content Strategy | e3contentstrategy.blogspot.com Reviews

https://e3contentstrategy.blogspot.com

E3 Content Strategy writes about content strategy, web writing, customer experience, user-centred design, content processes, and pretty much anything else that will help businesses to communicate more effectively with their customers.

INTERNAL PAGES

e3contentstrategy.blogspot.com e3contentstrategy.blogspot.com
1

E3 Content Strategy: Beyond ROT: Creating useful and meaningful content audits

http://e3contentstrategy.blogspot.com/2012/03/beyond-rot-creating-useful-and.html

Tuesday, March 27, 2012. Beyond ROT: Creating useful and meaningful content audits. Here are some other content characteristics that you may want to capture, and why they're useful. Content and writing style reinforces brand and provides a surprisingly good customer experience. Content is reasonably on-brand and supports users in understanding and acting on content. Users can get the answers they're looking for, though it may take some effort and the content may not reflect the brand. This is an importan...

2

E3 Content Strategy: May 2011

http://e3contentstrategy.blogspot.com/2011_05_01_archive.html

Tuesday, May 31, 2011. UX Kickoff, Collaboration and Reviews. This is the fifth installment in a 12-part series by Theresa Putkey. That discusses the intersection of content strategy and user-centred design. Read all posts by Theresa. Here’s some problems I’ve had and some proposed solutions for them. In January 2011 I wrote a post. On my own blog about kickoff meetings. In that blog post, I said,. In recent projects, I’ve been struggling to set the right tone for the project. I mean, the proje...I can&#...

3

E3 Content Strategy: How Taxonomy and Metadata Leads to Findability

http://e3contentstrategy.blogspot.com/2012/02/how-taxonomy-and-metadata-leads-to.html

Monday, February 6, 2012. How Taxonomy and Metadata Leads to Findability. This is the ninth installment in a 12-part series by Theresa Putkey. That discusses the intersection of content strategy and user-centred design. Read all posts by Theresa. Technical writers, content strategists, other writers, business analysts, requirements analysts, information scientists, information architects, information designers, etc., are trained to organize knowledge and are perfectly positioned to help people build ...

4

E3 Content Strategy: June 2011

http://e3contentstrategy.blogspot.com/2011_06_01_archive.html

Wednesday, June 29, 2011. This is the sixth installment in a 12-part series by Theresa Putkey. That discusses the intersection of content strategy and user-centred design. Read all posts by Theresa. What is a persona? Personals are Built from User Interviews. Going Without User Interviews. As a UX professional, it was tough to hear that the work I was recommending wasn’t valuable, but it also meant that the second project would lack focus. The user interviews wouldn’t be done and the pers...I think perso...

5

E3 Content Strategy: October 2010

http://e3contentstrategy.blogspot.com/2010_10_01_archive.html

Wednesday, October 27, 2010. Stakeholder interviews for quality content: Why, who, and how. After all, how can we speak for. Our clients, if we don't speak to. Here are some tips to make it easy for you. Why do stakeholder interviews? To build relationships and establish credibility. What better way to reach out and establish a conversation with the people who can make or break your project and those who know the most about it? To unearth that golden nugget. Who do you interview? Hold the purse strings.

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LINKS TO THIS WEBSITE

dericdsouza.com dericdsouza.com

Deric | Deric's blog

https://dericdsouza.com/author/dericdsouza2012

Perspectives on marketing, experience design and behavior. Face-ing the music What Facebook can do. Since the inception of Facebook, Mark Zuckerberg was never keen on advertising. In an earlier version of the site, the statement, We don’t like these either but they pay the bills. Right now, Facebook is trading just over half its IPO price. Analysts who took a skeptical position. Well on its way to replacing the breakfast newspaper, especially with its addictive qualities. The basic patterns and motivatio...

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April | 2012 | Deric's blog

https://dericdsouza.com/2012/04

Perspectives on marketing, experience design and behavior. Just 4 days ago Google released a guide titled ‘The Mobile Playbook’. To arm businesses and marketers with answers on how to build and invest in the mobile platform to interact with the growing army of smartphone and tablet users. Google also acknowledged surprise and success with their Click-to-call. Click to email (Opens in new window). Click to share on Twitter (Opens in new window). Share on Facebook (Opens in new window). Created a furor ear...

dericdsouza.com dericdsouza.com

social commerce | Deric's blog

https://dericdsouza.com/tag/social-commerce

Perspectives on marketing, experience design and behavior. Face-ing the music What Facebook can do. Since the inception of Facebook, Mark Zuckerberg was never keen on advertising. In an earlier version of the site, the statement, We don’t like these either but they pay the bills. Right now, Facebook is trading just over half its IPO price. Analysts who took a skeptical position. Well on its way to replacing the breakfast newspaper, especially with its addictive qualities. The basic patterns and motivatio...

dericdsouza.com dericdsouza.com

Location based marketing | Deric's blog

https://dericdsouza.com/category/location-based-marketing

Perspectives on marketing, experience design and behavior. A quick glance through Facebook photos within your network, and food pictures are bound to show up on almost every profile. Sharing of food images is not new, but when you overlay a social layer coupled with a recommendation engine… you get Foodspotting! So far the app has over 1 million downloads. And is going strong. I’d give it a thumbs up and am choosing to ignore the ‘Beefsteaks’ incident for now. Click to email (Opens in new window). 13 mil...

dericdsouza.com dericdsouza.com

location based services | Deric's blog

https://dericdsouza.com/tag/location-based-services

Perspectives on marketing, experience design and behavior. A quick glance through Facebook photos within your network, and food pictures are bound to show up on almost every profile. Sharing of food images is not new, but when you overlay a social layer coupled with a recommendation engine… you get Foodspotting! So far the app has over 1 million downloads. And is going strong. I’d give it a thumbs up and am choosing to ignore the ‘Beefsteaks’ incident for now. Click to email (Opens in new window). Which ...

dericdsouza.com dericdsouza.com

Hungry…? Try Foodspotting. | Deric's blog

https://dericdsouza.com/2012/05/29/hungry-try-foodspotting

Perspectives on marketing, experience design and behavior. Siri – ously Speaking at Mobile UX Camp 2012. Face-ing the music What Facebook can do. →. A quick glance through Facebook photos within your network, and food pictures are bound to show up on almost every profile. Sharing of food images is not new, but when you overlay a social layer coupled with a recommendation engine… you get Foodspotting! So far the app has over 1 million downloads. Click to email (Opens in new window). Enter your comment here.

dericdsouza.com dericdsouza.com

Social business | Deric's blog

https://dericdsouza.com/category/social-business

Perspectives on marketing, experience design and behavior. Face-ing the music What Facebook can do. Since the inception of Facebook, Mark Zuckerberg was never keen on advertising. In an earlier version of the site, the statement, We don’t like these either but they pay the bills. Right now, Facebook is trading just over half its IPO price. Analysts who took a skeptical position. Well on its way to replacing the breakfast newspaper, especially with its addictive qualities. The basic patterns and motivatio...

dericdsouza.com dericdsouza.com

mobile apps | Deric's blog

https://dericdsouza.com/tag/mobile-apps

Perspectives on marketing, experience design and behavior. A quick glance through Facebook photos within your network, and food pictures are bound to show up on almost every profile. Sharing of food images is not new, but when you overlay a social layer coupled with a recommendation engine… you get Foodspotting! So far the app has over 1 million downloads. And is going strong. I’d give it a thumbs up and am choosing to ignore the ‘Beefsteaks’ incident for now. Click to email (Opens in new window).

dericdsouza.com dericdsouza.com

October | 2012 | Deric's blog

https://dericdsouza.com/2012/10

Perspectives on marketing, experience design and behavior. Face-ing the music What Facebook can do. Since the inception of Facebook, Mark Zuckerberg was never keen on advertising. In an earlier version of the site, the statement, We don’t like these either but they pay the bills. Right now, Facebook is trading just over half its IPO price. Analysts who took a skeptical position. Well on its way to replacing the breakfast newspaper, especially with its addictive qualities. The basic patterns and motivatio...

dericdsouza.com dericdsouza.com

foodspotting | Deric's blog

https://dericdsouza.com/tag/foodspotting

Perspectives on marketing, experience design and behavior. A quick glance through Facebook photos within your network, and food pictures are bound to show up on almost every profile. Sharing of food images is not new, but when you overlay a social layer coupled with a recommendation engine… you get Foodspotting! So far the app has over 1 million downloads. And is going strong. I’d give it a thumbs up and am choosing to ignore the ‘Beefsteaks’ incident for now. Click to email (Opens in new window).

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