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ExchangeWire: Data-Driven Advertising and Marketing Technology

Tracking Ad Trading and the Exchange Marketplace

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ExchangeWire: Data-Driven Advertising and Marketing Technology | exchangewire.com Reviews

https://exchangewire.com

Tracking Ad Trading and the Exchange Marketplace

INTERNAL PAGES

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1

Gavin Deadman Discusses DSP Algorithms, In-House Exchange-Buying, And The PV Impression | ExchangeWire.com

https://www.exchangewire.com/blog/2011/04/04/gavin-deadman-discusses-dsp-algorithms-in-house-exchange-buying-and-the-pv-impression

Gavin Deadman Discusses DSP Algorithms, In-House Exchange-Buying, And The PV Impression. On 4th Apr 2011 in News. I did a post recently on why I thought SOME advertisers would bring exchange-buying in-house. One big advertisers to recently put in place such a strategy was King.com – a leading social gaming company based in London. ExchangeWire. Recently spoke to Gavin Deadman, DSP Manager at King.com. Can you provide an overview of the King.com exchange-trading strategy and your DSP manager role? I have ...

2

ATS Paris 2015 | ExchangeWire.com

https://www.exchangewire.com/events/ats-paris-2015

Click here for details. Place de la Bourse. In particular, ATS Paris 2015 will feature:. The Future of the Publisher Consortium a look at the role of Publisher Consortia and how they are helping publishers shape strategies for data and technology. The Rise of PMPs - how are buyers and sellers in France making this work, and what is the true value of these deals? Building on top of API s learn from ad tech's innovators and how they are building proprietary solutions on top of APIs. Tickets will sell out s...

3

Why the Agency Alone Will Own the Programmatic Buy & the End of Managed Buys | ExchangeWire.com

https://www.exchangewire.com/blog/2015/01/19/echo-chamber-agency-alone-will-programamtic-buy-end-managed-buys

Why the Agency Alone Will Own the Programmatic Buy and the End of Managed Buys. On 19th Jan 2015 in News. The Echo Chamber is a regular column, penned by Ciaran O’Kane, on all things ad tech, mar tech and programmatic. It’s a rainy October evening in 2010, and a sizeable queue of media planner buyers from across London snakes around a building hosting one of the biggest media parties of the year. The Specific party had a ‘last days of Rome’ feel about it; and so it was. They haven’t been short of c...

4

ATS Paris 2014 | ExchangeWire.com

https://www.exchangewire.com/events/ats-paris-2014

Click here for details. Place de la Bourse. The premier, one-day conference for the French programmatic advertising industry will return to Paris on Thursday November 13, 2014. ATS Paris 2014 will focus on current data and technology trends in the French digital advertising market. The consolidation of premium publisher supply among a handful of publisher co-ops continues to supercharge the adoption of programmatic buying and selling. Details on speakers and agenda to follow in the coming weeks. Depuis s...

5

As Budget Continues to Shift to Mobile, Adbrain CEO & Co-Founder Gareth Davies Outlines Their New Pure Play Tech Solution For Buyers | ExchangeWire.com

https://www.exchangewire.com/blog/2013/08/08/as-budget-continues-to-shift-to-mobile-adbrain-ceo-co-founder-gareth-davies-outlines-their-new-pure-play-tech-solution-for-buyers

As Budget Continues to Shift to Mobile, Adbrain CEO and Co-Founder Gareth Davies Outlines Their New Pure Play Tech Solution For Buyers. On 8th Aug 2013 in News. Mobile continues to be a strong growth area for independent tech and trading companies – all of which will be discussed at this year’s ATS event. Problems remain, however, around lack of transparency. With this in mind, Adbrain. Can you give some insight on the new mobile solution you are currently rolling out? There has been much debate around m...

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business-advertising-tdp.blogspot.com business-advertising-tdp.blogspot.com

The Digital Partnership - Business Advertising Network: September 2010

http://business-advertising-tdp.blogspot.com/2010_09_01_archive.html

Data Driven Audience Targeting. High Net Worth Advertising. Data Driven Audience Targeting for Business Publishers. TDP for Business Publishers. Contact The Digital Partnership. Monday, 20 September 2010. Why Niche Ad Networks Will Prosper In The Face Of Increased Automation. TDP's Jon Vick recently spoke to Exchange Wire. Read the article below:. Can you give an overview of TDP offering? How would you differentiate your model from a typical ad network in the market? JV: TDP is now in our third year of b...

2014.adtrader-conference.com 2014.adtrader-conference.com

Referenten - AD TRADER CONFERENCE 2014

https://2014.adtrader-conference.com/referenten

Gilles Guillou, Chief Operations Officer La Place Media. Sascha Jansen, Geschäftsführer Annalect Group. Regina Umbach, Head of DACH MBS Google. Jeff Green, CEO The Trade Desk. Yoav Arnstein, General Manager EMEA LiveRail. Frank Sültmann, Managing Director AMNET. Ulrich Kramer, Geschäftsführer pilot Group. Stefan Krötz, Geschäftsführer AdAudience. Karim H. Attia, CEO - Nugg.ad. Mike Klinkhammer, Managing Director eBay Advertising. Jens Scheidemann, Geschäftsführer batch Media. Viktor Zawadzki, CEO Spree7.

nicolegoksel.com nicolegoksel.com

CV | Nicole Göksel

http://nicolegoksel.com/my-resume

VP, Revenue Operations at Elite Daily. Greater New York City Area Online Media. Online advertising veteran with expertise in ad technology, ad operations, project management and business development gained while working for AOL, CBS Interactive and the largest portal in Turkey, Mynet. Self-motivated leader. Inspire and influence direct reports, colleagues and senior management. Capable of managing multiple priorities in a time-sensitive, fast-paced environment with the highest attention to detail. In add...

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Turkey | Nicole Göksel

http://nicolegoksel.com/travel/turkey

The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).

nicolegoksel.com nicolegoksel.com

Israel/Palestine | Nicole Göksel

http://nicolegoksel.com/israel-palestine

The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).

nicolegoksel.com nicolegoksel.com

Bulgaria | Nicole Göksel

http://nicolegoksel.com/travel/bulgaria

The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).

nicolegoksel.com nicolegoksel.com

India | Nicole Göksel

http://nicolegoksel.com/travel/india

The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).

exchangewire.com.br exchangewire.com.br

Veículos Archives | Exchangewire Brasil

http://www.exchangewire.com.br/category/veiculos

Abril registra crescimento de 100% no faturamento em programático em 2015. A mídia programática hoje está no foco das reuniões do comitê executivo do veículo, que já comercializa metade de seu inventário de forma programática. Recentemente, a Abril deu um passo importante em sua estratégia, que consistiu na. Expansão de suas operações, até então negociadas somente em leilões abertos, para outros canais. Desse modo, a empresa anunciou há duas semanas, em parceria com o Google. Nesta semana, uma grande par...

exchangewire.com.br exchangewire.com.br

mercado Archives | Exchangewire Brasil

http://www.exchangewire.com.br/tag/mercado

Turn tem novo CEO; Números do programático no Brasil. No giro de notícias desta semana: a Turn anuncia ex-Yahoo, ex-Google como novo CEO; IAB lança curso sobre mídia programática; e CENP enfatiza mídia programática e recomenda investimentos. A Crise é Boa Para o Digital. Mercado digital no Brasil. E então, ad tech o que isso significa? Como funciona ad tech. O que é ad tech. Opinião sobre ad tech. AOL fecha parceria com ROIx; Twitter cresce com destaque na América Latina. Fernando Tassinari, da Turn, fal...

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Exchange - Materials & Resources West Michigan

A New Web-Based Tool From:. Materials and Resoruces Western Michigan Exchange allows for organizations and individuals within Western Michigan to connect with other businesses and community members to exchange goods and services. An A-Z listing of materials you can recycle. Employers Association of West Michigan Announces EXchange. Construction and Demolition Waste Recycling in Michigan. DEQ Registered E-Waste Recyclers. MDEQ Lamp Disposal Guidance Document. DEQ's Recycled Materials Market Directory.

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exchangewheel.com -&nbspexchangewheel Resources and Information.

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Exchange Whiskey Bar - Home

Purveyors of Premium Spirits Over 300 Whiskeys. Whiskey - The Original Social Media Over 300 Brands. Sophisticated Well Beyond the Average Joints Over 300 Whiskeys. Welcome to The Exchange Whiskey Bar. Come to down town South Bend and experience the best spirits anywhere in the country. Our knowledgeable staff is here to please. Div uk-panel', row:true}" data-uk-grid-margin data-uk-scrollspy="{cls:'uk-animation-fade uk-invisible', target:' div .uk-panel', delay:300}". The Vault" banquet room, connected t...

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ExchangeWire: Data-Driven Advertising and Marketing Technology

Don’t Innovate for Innovation’s Sake. Understand the Need for Change. It Takes Three to Tango: Why Publishers, DSPs and SSPs Should Partner and Align Towards GDPR Compliance. Is the hot topic in digital advertising. The truth: it’s easier for organizations to achieve [.]. In-Feed and Programmatic Video Are Playing Well Together. Thriving Outside of the Walled Gardens: Q&A with Michael Nevins, CMO, Smart. Michael Nevins: I like to compare the publisher situation [.]. Refining Retailers' Mobile Strategies ...

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Notícias e artigos sobre o mercado de mídia programática e publicidade digital com base em dados

Combinação de leilão e private marketplace é mais rentável; Grupo Publicis conquista conta digital do Habib’s. No giro de notícias dessa semana, temos mais insights dos resultados trimestrais do Twitter que mostra modelos mais rentáveis para publishers; o resultado da concorrência para a conta digital do Habib’s com e os resultados trimestrais da TubeMogul, anunciados nesta semana. Estratégia de mídia programática. A Crise é Boa Para o Digital. Mercado digital no Brasil. Como funciona ad tech. Errado&#46...

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ExchangeWire Japan(エクスチェンジ・ワイヤー・ジャパン)

アドフラウド 広告詐欺 対策ソリューションを提供する米国 Forensiq社. 今月のASEAN INDIAアドテクシーン マレーシア通信キャリアAxiataグループ、モバイルアドネットワークKomli Mediaの東南アジア事業を1億1500万ドルで獲得. VOYAGE GROUPの連結子会社で、国内最大手SSP Fluct を運営するadingoが、今年10月1日より社名をfluctに変更することを 公表した。 モバイル広告プラットフォーム会社であるOpera Mediaworksの欧州 中近東 アジア戦略担当取締役であるベン ダイモンド氏。 アドフラウド 広告詐欺 対策ソリューションを提供する米国 Forensiq社. 今月のASEAN INDIAアドテクシーン マレーシア通信キャリアAxiataグループ、モバイルアドネットワークKomli Mediaの東南アジア事業を1億1500万ドルで獲得. VOYAGE GROUPの連結子会社で、国内最大手SSP Fluct を運営するadingoが、今年10月1日より社名をfluctに変更することを 公表した。

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ExchangeWise - Messaging, Collaboration, CRM and Contact Management Specialists

Welcome to the home of ExchangeWise. Dedicated to Exchange and Outlook. At ExchangeWise we are dedicated to helping you maximise the return on your investment in Outlook and Exchange Server. Our mission is to assist you in building on Outlook/Exchange as a solid foundation for messaging, collaboration, customer relationship management (CRM) and knowledge management. A complete CRM system. Request your free white paper. Highlighting the pros and cons of a Managed Exchange Service.

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ExchangeWise - Messaging, Collaboration, CRM and Contact Management Specialists

Log a Support Issue. Welcome to the home of ExchangeWise. Dedicated to Exchange and Outlook. At ExchangeWise we are dedicated to helping you maximise the return on your investment in Outlook and Exchange Server. Our mission is to assist you in building on Outlook/Exchange as a solid foundation for messaging, collaboration, customer relationship management (CRM) and knowledge management. A complete CRM system. Request your free white paper. Highlighting the pros and cons of a Managed Exchange Service.