retailgurukul.blogspot.com
The story of the Valet – a true story ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2013/07/the-story-of-valet-true-story.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Saturday, 20 July 2013. The story of the Valet – a true story. Ms Kalpana is a busy Senior Manager in a large Bangalore based company. One Saturday evening, she drove her Swift car along with her mother, to a store in Jayanagar , Bangalore to buy some jewellery for herself . She came back to collect the car at about 8.40 Pm in the night! Only to find that her car had a punctured tyre! Our customer service credential gives c...
retailgurukul.blogspot.com
Why is after sales service so bad in India ? ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2012/11/why-is-after-sales-service-so-bad-in.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Wednesday, 14 November 2012. Why is after sales service so bad in India? 3 problems in 3 weeks. Our washing machine, the fridge and even the water filter and have had problems . In fact two of them are even under an annual maintenance plan costing us 1000's of rupees each year. Yet, there are some TV manufacturers like Samsung who are offering 10 years warranty for the first time! As part of the Diwali Scheme. Will the comp...
retailgurukul.blogspot.com
G.U.E.S.T - How to treat a Customer ! ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2012/06/guest-how-to-treat-customer.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Sunday, 3 June 2012. GUEST - How to treat a Customer! There are many descriptions for the various "steps" that are mentioned in the process of making a sale. The customer, it can be just a nodding your head with pleasant smile,. The customers needs with a smooth conversation,. The customer regarding the product with their unique qualities,. Share with your sales / retail team about this word GUEST . Call us at 0 90360 365 24.
retailgurukul.blogspot.com
White Classroom Boards are now in showrooms ! ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2013/07/white-boards-are-now-in-showrooms.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Thursday, 18 July 2013. White Classroom Boards are now in showrooms! A College Class Room! For many of us, the last time we saw a black board was probably in our highschool or college! Maths was probably one of the most difficult subjects and we often tried to learn maths by reading and hoping to remember how to solve problems? Then we feel upset! Morning Class at a Store. The notice board, typically shows the target for th...
retailgurukul.blogspot.com
July 2013 ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2013_07_01_archive.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Saturday, 20 July 2013. The story of the Valet – a true story. Ms Kalpana is a busy Senior Manager in a large Bangalore based company. One Saturday evening, she drove her Swift car along with her mother, to a store in Jayanagar , Bangalore to buy some jewellery for herself . She came back to collect the car at about 8.40 Pm in the night! Only to find that her car had a punctured tyre! Thursday, 18 July 2013. For many of us,...
retailgurukul.blogspot.com
November 2012 ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2012_11_01_archive.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Sunday, 18 November 2012. Converting a walk-in to a sale through a proper welcome and query. Scenario:- A large department store of with rows and rows of ready to wear women apparel of jeans, kurtis etc. Priya, a smartly dressed young women is walking into the area…. Lakshmi, a CCA at the department is folding and stocking the stocks, when she notices the customer walking in. Share it with us at RetailGurukul@gmail.com.
retailgurukul.blogspot.com
Up selling skills ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2012/11/up-selling-skills.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Thursday, 15 November 2012. As a sales person, the first responsibility is to make the first sale. Then, to make the second sale and so on. The best example that I have come across on Upselling goes like this.( it is an extract from the book Entrepedia by Prof. Nandini Vaidyanathan, a Mentor and Coach to over 500 mentees, including this author). How many sales did you make? Walton was about to walk away when something made ...
retailgurukul.blogspot.com
Converting a walk-in to a sale through a proper welcome and query ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2012/11/converting-walk-in-to-sale-through.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Sunday, 18 November 2012. Converting a walk-in to a sale through a proper welcome and query. Scenario:- A large department store of with rows and rows of ready to wear women apparel of jeans, kurtis etc. Priya, a smartly dressed young women is walking into the area…. Lakshmi, a CCA at the department is folding and stocking the stocks, when she notices the customer walking in. Share it with us at RetailGurukul@gmail.com.
retailgurukul.blogspot.com
A Street side Hawker's innovation ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2013/07/streets-in-india-we-get-see-and-hear.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Saturday, 13 July 2013. A Street side Hawker's innovation. But, recently, I was out on the streets on my morning jog, when I was surprised to hear a hawker’s voice louder and clearer than what I normally hear and turned around to see where was it coming from? There was only one hawker way down the road, and it was too far for the voice to be so loud and clear! Look at the picture! He was selling raw mangoes. Join us to beco...
retailgurukul.blogspot.com
Why are National Brands lagging in the online world ? ~ Retail Gurukul.Com
http://retailgurukul.blogspot.com/2013/03/why-are-national-brands-lagging-in.html
Brand Strategy to Execution mentoring, by a seasoned 30 years Retailing Veteran . Sunday, 24 March 2013. Why are National Brands lagging in the online world? The customers are changing, and many customers do a lot of "window shopping, web browsing" even for going out for a casual dinner in their T shirts and half pants and chappals! They read reviews, visit websites, get feedback from their friends both online and off line. To reach the customers at the time of "Evaluation" . Why are they lagging behind?
SOCIAL ENGAGEMENT