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theaccidentalmarketer.com

The Accidental Marketer

Speaking & Consulting. By Tom Spitale and Mary Abbazia. Power Tools For People Who Find Themselves In Marketing Roles. You may be asking, just who is an Accidental Marketer? In today’s technology-driven world, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. These are Accidental Marketers, untrained marketers now tasked with developing marketing strategies. For the past ten years, my work with the authors has centered on aligning...

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The Accidental Marketer | theaccidentalmarketer.com Reviews
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Speaking & Consulting. By Tom Spitale and Mary Abbazia. Power Tools For People Who Find Themselves In Marketing Roles. You may be asking, just who is an Accidental Marketer? In today’s technology-driven world, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. These are Accidental Marketers, untrained marketers now tasked with developing marketing strategies. For the past ten years, my work with the authors has centered on aligning...
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The Accidental Marketer | theaccidentalmarketer.com Reviews

https://theaccidentalmarketer.com

Speaking & Consulting. By Tom Spitale and Mary Abbazia. Power Tools For People Who Find Themselves In Marketing Roles. You may be asking, just who is an Accidental Marketer? In today’s technology-driven world, many businesses are hiring scientists, engineers, and designers to fulfill strategic marketing and product management roles. These are Accidental Marketers, untrained marketers now tasked with developing marketing strategies. For the past ten years, my work with the authors has centered on aligning...

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Locations | The Accidental Marketer

http://theaccidentalmarketer.com/locations

Speaking & Consulting. Impact Planning Group World Headquarters New York City Area. 90 Grove Street, Suite 206. Ridgefield, CT 06877 USA. Managing Partner / mabbazia@impactplan.com. Southern U.S. Tampa, FL. Tampa, FL 33626. Partner / tspitale@impactplan.com. 65 The Walled Garden,. Bostock Hall, Middlewich,. Cheshire, England CW10 9JN. Head of European Operations / swelham@impactplan.com. Phone: 44 (0)792 005 2780. Western U.S. Longmont, CO. Longmont, CO 80503. Join our mailing list:.

2

We work with companies all over the globe | The Accidental Marketer

http://theaccidentalmarketer.com/speaking-consulting

Speaking & Consulting. We work with companies all over the globe. Here's a look at our schedule:. October 13 - 14, 2016. Marketing Foundations Session Part 2. September 21 - 22, 2016. Marketing Foundations Session Part 1. June 15, 2016. Kansas City, MO. June 9 - 10, 2016. Marketing Foundations Session Part 2. June 7 - 8, 2016. Segmentation, Targeting and Positioning Strategy. June 2 - 3, 2016. May 25, 2016. Creating a Differentiated Strategy. May 11, 2016. May 3 -4 , 2016. April 28 - 29, 2016. Building C...

3

Meet The Team | The Accidental Marketer

http://theaccidentalmarketer.com/meet-the-team

Speaking & Consulting. Meet Tom and Mary. Tom Spitale has spent the last 20 years studying and unlocking the mysteries of marketing success. As a speaker, consultant and trainer he has launched thousands of strategic initiatives and plans in the Americas, Europe and Asia for Fortune 500 companies and for lesser-known organizations in highly-specialized markets. Mary Abbazia is Managing Director of Impact Planning Group. And Co-Author of The Accidental Marketer. She is known for her ability to infuse ...

4

Resources | The Accidental Marketer

http://theaccidentalmarketer.com/resources

Speaking & Consulting. If you don't have time to read the whole book right now, take this quick survey to determine which chapters are most important to you. Step 1 of 10. How does your organization gain understanding of the different amount of influence various decision-makers and opinion leaders have in your industry? How well do your sales approach and marketing materials move beyond the technical merits of your product and service to fully address customer needs? We provide a detailed specification b...

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Order the book | The Accidental Marketer

http://theaccidentalmarketer.com/order

Speaking & Consulting. By Tom Spitale and Mary Abbazia. Join our mailing list:. Please enter your email address *.

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About – Impact Planning Group

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Of Marketing Strategy Success. The challenges that you face. Our passion is enabling teams to find the best approach to their markets and customers. Through our vast experience working with globally diverse companies with diverse business cultures, we understand the importance of flexibility and speed. Our proven tools quickly help teams voice their opinions, and promote alignment to help make robust decisions. Successful business professionals who are passionate about helping you get results. Mel has ta...

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